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Membership Director

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Position Description & Duties

The Membership Director is responsible for providing leadership for membership activities in affiliate chapters, assuring that chapter membership directors have access to resources necessary to recruit at-large SHRM members to affiliate chapters, local members only (LMOs) to SHRM, and non-affiliated HR professionals to both organizations. The Membership Director also provides leadership to member engagement/retention measurement and strategies of chapters.

Responsible To:
Core Leadership Area Director and State Director

Responsibilities:
  • Attend all State Council meetings and actively participate in Council matters.
  • Provide leadership to chapter membership directors in all areas of membership responsibility.
  • Support membership growth efforts in the state. Work closely with Chapter Membership Directors and State Council members on plans to engage/retain existing members and attract new members.
  • Provide training to chapters and leaders on utilizing SHRM member's benefits and the return on investment (ROI) of SHRM Membership.
  • Communicate Dual Membership Release (DMR) benefits to local chapters and assist chapters that look to convert to DMR status.
  • Monitor and share statewide and chapter membership metrics from membership reports and the Affiliate Management Portal (AMP) with the State Council and chapters regarding changes in membership and act as appropriate.
  • Track and report to State Council statewide and chapter member retention rates.
  • Develop successful membership recruitment/retention initiatives to share with chapter membership directors.
  • Provide a forum for chapter membership directors to discuss membership challenges and share successful recruiting/retention practices at State Council meetings, the Volunteer Leadership Conference, via conference calls, and social media.
  • Serve as a resource for chapters struggling to meet minimum standards of SHRM membership to assure that chapters are not at risk for disaffiliation for not meeting requirements.
  • Encourage uniform membership requirements for all chapters based on the SHRM model for membership qualifications.
  • Assist the State Council in disseminating information and providing timely and accurate responses to proposals, surveys, and questionnaires.
  • Facilitate two-way communication between the State Council leadership and members.
  • Create communication and networking plans to connect at large SHRM members with affiliate chapters.
  • Perform other duties as assigned by the Core Leadership Area Director and State Director.

Core Competencies:
  • Team oriented.
  • Well-developed communication skills.
  • Working knowledge of SHRM Membership policies and procedures.
  • Ability to advocate for the State Council and SHRM.
  • Ability to assist with recruiting potential WI SHRM State Council members.
  • Previous SHRM volunteer leader experience is preferred.

Requirements:
  • Must be a SHRM member in good standing. SHRM-CP or SHRM-SCP certification is highly desirable.
  • Regular attendance at State Council meetings is expected.
  • Attendance at the WI SHRM Volunteer Leadership Conference and annual Strategic Planning Meeting is expected.
  • Attendance at WI SHRM events is highly recommended.
  • Attendance at the WI SHRM Annual Conference and staffing at a membership booth, in coordination with the SHRM Members and Community Director, is required.
  • Regular outreach to SHRM Membership chapter counterpart positions is required.

 Term:
  • Appointed by the State Director
  • Serves a one-year term beginning the first day of January and ending the last day of December. May be reappointed for two additional terms for a total of three years.

Last updated:  9/30/2024
 

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Contact Information

 

Jessica VanderPloeg,
SHRM-CP, MBA
Membership Director

Em:  membershipdirector@wishrm.org

Term start:  1/1/2026

Biography

Jessica VanderPloeg, SHRM-CP, is the Vice President of Human Resources and Administration at Mutual of Wausau Insurance Corporation, where she has been since 2013. She is a HR Department of One and handles everything HR related plus many administrative duties. She has been in the HR field for almost two decades.

Jessica received a Master of Business Administration degree with a concentration in Human Resource Management in 2013. She obtained the SHRM-CP in June of 2016. Jessica is also an active member in the Central Wisconsin Society for Human Resource Management (CWSHRM) chapter. Since becoming a member in 2014 with CWSHRM, she has held many roles such as Diversity Director, Membership Director, President-Elect, President, and Past President. 
 

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