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Presentation Submission Management
Conference Year:2015
 Presenter Information
First Name:Andrea
Last Name:Tarrell
Certification: 
Title:Marketing Director
Organization:HNI
Address:16805 W Cleveland Ave
City:New Berlin
State:Wisconsin
Zip:53151
Phone Number:2626415813
Alternate Phone: 
Fax: 
Email:atarrell@hni.com
Website:hni.com/blog
Biography:As Director of Marketing, Andrea is responsible for setting the strategy behind HNI’s marketing and communication efforts. Her responsibilities include managing HNI’s digital footprint, lead generation, public relations, and internal communications for our four locations.

In addition to leading HNI’s marketing and communication strategy, Andrea serves as an advisory resource to our customers. Client projects have included:

Benefits communication
Employer branding and social recruiting
Website development and search engine optimization
Social media
Video production
Is at least 50% of your job duties a direct function of human resources?N
Have you had a HR, Leadership or Management related book published in the last 10 years?N
My company has been an exhibitor at the conference within the past three years.Y
My company has been an sponsor at the conference within the past three years.Y
My company has been an presenter at the conference within the past three years.Y
 ________________________________
 Correspondence
 PresentationInformationSeparator
Presentation Contact First Name:Andrea
Presentation Contact Last Name:Tarrell
Presentation Contact Title:Marketing Director
Presentation Contact Organization Name:HNI
Presentation Contact Address:16805 W Cleveland Ave
Presentation Contact City:New Berlin
Presentation Contact State:Wisconsin
Presentation Contact Zip Code:53151
Presentation Contact Phone:2626415813
Presentation Contact Email:atarrell@hni.com
 ________________________________
 Reference Information
Reference Conference Name:Inbound Marketing Day
Reference Presentation Date:2014-06-01
Reference First Name:Gabe
Reference Last Name:Wahaab
Reference Organziation:Square 2 Marketing
Reference Title:Owner
Reference Phone:4145261728
Reference Email:gwahhab@square2marketing.com
 ________________________________
 Presentation Information
Presentation Title:Benefits Communication Bootcamp
Presentation Format:75 Minute Concurrent Learning Session
Presentation Track:Talent
Methodology:N/A
Presentation Topic:Communication
Ability Level:Basic1-3
HRCI Credits:NO
HRCI Number:N/A
 Program Overview & Learning Objectives
Program Overview:There is widespread benefits bewilderment among most employee populations. Plan documents are confusing, and people aren't engaged in the health and wellness messages they're receiving.

It's time to change the game in benefits communication. Whether you're rolling out a new plan this year or trying to get employees more engaged in your current plan, this workshop illuminated ways to dramatically improve your benefits communication, leaving employees smarter about their benefits and more appreciative of what they're getting from the company.

If you've struggled to get employees to understand and appreciate your benefits offering, this is a presentation you won't want to miss.
Learning Objective 1:How to make benefits communication A LOT more engaging and develop a brand identity around your benefits package
Learning Objective 2:Sharing the WHY of benefits & articulating the value to employees... year round
Learning Objective 3:Real-world examples of the best and the worst in benefits communication
 AV Equipment Information
Additional Equipment: 
Additional Equipment Special Request: 
 ________________________________
I understand that if I am selected to present I am responsible for providing my own laptop for my presentation.Y
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 Acceptance of Terms
Yes I Accept Terms:Y
 ________________________________
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Do You have any Co-Presenters:NO
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Submittal
 Thank You